If you really want to dress to impress then keep it real.  High-waisted pants and jump-suits may bring compliments from your friends, but men prefer you to look like yourselves rather than a wanna-be model and socialite.  Although not many men may be up to speed on the latest fashion trends, they are visual creatures and know what clothes look good on you.

We’ve got these tips for looking your best:

Keep it feminine. Men like women to look feminine, so make sure your outfit of choice projects that.  A dress is the easiest way to look like a lady, but pay attention to the fabric, too.  Men are attracted to the softness of a woman so accentuate this with soft flowing fabrics as opposed to stiff ones.

Keep it curvy. Men want to see your figure.  So whether you are self-conscious and want to hide in a loose-fitting outfit or whether you are skinny enough to be able to pull it off and still look slim, men simply think you are wearing a bag.  Your outfit needs to be fitted and figure hugging.  Research has shown that the most attractive body shape to a man is the hour glass, so make sure your outfit either hugs you in the waist or under the bust.  This way you can achieve that perfect silhouette.

Keep it classy.  Exposing just the right amount of skin is essential to achieving ultimate elegance and attractiveness.  Miniskirts and low-cut tops are not of interest to men who are looking for or are in a long term relationship.  Instead, they prefer v-necks and rounded necklines that expose the collor bone, while knee length skirts show off just enough leg.

Keep it clichéd.  Studies have shown that colour is an important factor to men and they associate deep red with passion, so even though you may be tempted to steer away from the typical Valentine’s colour you might want to reconsider embracing it.  Surveys also show that men love the little black dress and find it very elegant on a woman.  But if you are bored of the clichés then stick to the deeper shades, as men are put off by bright colours and light pinks that make you look like a little girl.

Keep it natural.  When it comes to makeup and hair, do not overdo it.  The guy sitting across the table from you does not want to stare at a painted doll, so don’t plaster on the makeup.  Instead use it to simply enhance your natural features.  And if you are unsure what to do with your hair, keep it down.  Men love the thought of being able to touch your soft hair.

Keep it classic.  When it comes to shoes, jewellery and other accessories, less is more.  A simple heel with an almond shaped toe is far more attractive to men than a wedge or gladiator shoe, while too much jewellery can make you seem far too adorned.

When dressing up for a special occasion, women can end up looking like they are trying too hard.  If you stick to these tips when planning your perfect outfit, not only will you feel comfortable and therefore exude confidence, that special person in your life will find you the most attractive woman of the night. Your outer beauty will be at its optimum and your inner beauty will shine through.

• Sunglasses – The most fabulous accessory is a gorgeous pair of sunglasses that will glamorise your most casual look. Make sure you get a pair that matches the shape of your face.

• Lipstick – Whatever your colour is, always wear lipstick – no matter what, when or where. It brings colour to your face and makes you look finished but not overdone. If lipstick isn’t your thing try a lip gloss in coral pink, rose or true beige.

• Play with your hair – When it’s humid outside the last thing you want to do is blow dry your hair; pull it up in a sexy ponytail or bun. No baseball caps allowed! If your hair is short, wear a glamorous hat.